Is Gusto Legit? Here's What You Need to Know Before Signing Up
If you're searching "is Gusto legit," you're probably wondering whether this payroll company is trustworthy enough to handle your employees' paychecks and your tax filings. Fair question. Getting payroll wrong can mean IRS penalties, angry employees, and a massive headache.
Let me cut to the chase: Yes, Gusto is a legitimate payroll company. They've been in business since 2012, serve over 400,000 businesses, and are BBB accredited with an A rating. But "legit" and "right for you" are two different things. Let's dig into the details.
Gusto's Credentials: The Legitimacy Check
First, the basics that confirm Gusto is a real, established company:
- BBB Accredited: Gusto has been BBB accredited since March and holds an A rating. They're licensed by the California Department of Insurance (license #0K28399, valid through June).
- Customer Base: Over 400,000 businesses use Gusto for payroll and HR.
- Industry Recognition: G2 ranks them #1 in payroll. FastCompany named them the #1 Most Innovative Company in HR.
- Capterra Rating: 4.6 stars across 4,137+ reviews.
- G2 Rating: 4.6 out of 5 stars across over 7,000 customer reviews.
- Founded: Originally launched as ZenPayroll in 2012, rebranded to Gusto in 2015.
This isn't some fly-by-night operation. They're well-established and have legitimate credentials. But that doesn't mean they're perfect.
What Real Users Say About Gusto
Here's where it gets more nuanced. I dug through Trustpilot, G2, BBB, and Reddit reviews to find the common themes.
The Good
- Easy to use: Users consistently praise Gusto's interface. One commenter mentioned setup took only an hour. Running payroll takes just a few clicks once you're set up. The platform is described as intuitive, clean, and simple even for users without payroll experience.
- Good for small teams: G2 reviewers note it's "very reasonably priced for my small business with only a couple employees."
- Automation that works: The AutoPilot feature runs payroll automatically on schedule. Unlimited payroll runs are included in every plan, making it easy to handle bonuses, commissions, and irregular payments.
- Contractor support: If you work with 1099 contractors, Gusto handles payments and tax forms well. Their contractor-only plan is $35/month + $6 per contractor (sometimes the base fee is waived for promotional periods).
- Employee self-service: The Gusto Wallet app gives employees access to pay stubs, tax documents, savings goals, and even early wage access. Employees can set up multiple deposit accounts and split their paychecks for easier financial management.
- Tax filing included: Gusto automatically generates W-2 and 1099 forms. Digital copies are free, and they can mail physical copies for a fee. They handle federal, state, and local tax filing across all 50 states.
- Benefits administration: You can offer health insurance from over 30 carriers with more than 9,000 plans, or integrate your existing broker. 401(k) integrations with partners like Guideline and Human Interest are available.
The Bad
- Customer support frustrations: This is by far the most common complaint. On Trustpilot, users report that "support is not well trained and takes too long to resolve issues." Some say getting in touch with support "can be a frustrating experience." Average hold times exceed 30 minutes, with the longest waits on Fridays.
- Problems when things go wrong: One reviewer summed it up: "Gusto is great while everything is great. Once there is an issue, they are absolutely clueless as to what to do." Multiple users report that customer service representatives sound overworked and stressed.
- Tax filing errors: Some users report errors that led to penalties, incorrect tax setups, and issues with state-specific taxes. Portland Metro taxes, for example, aren't supported. BBB complaints include instances where Gusto processed tax payments but failed to file returns, or where the system didn't properly reverse payrolls, leading to IRS notices.
- Mixed Trustpilot score: While ZenBusiness notes that "80% of verified Gusto users" gave an excellent score, Trustpilot shows a 2.4/5 average rating across 2,300+ reviews. There's clearly a split between satisfied customers and those who hit problems.
- Limited time tracking: There's no built-in time tracking on the Simple plan-you'll need to upgrade to Plus or add it as a paid feature. Some users report issues with the time tracking interface after recent updates.
- No same-day deposits: Unlike QuickBooks Payroll, Gusto doesn't offer same-day direct deposit. The fastest option is next-day (which costs extra at $15/month + $3/person).
- Support hours limited: Customer support is available 6:00 AM to 6:00 PM Mountain Time Monday through Friday. Outside these hours, you're relying on email responses.
- Billing complaints: Some users report unexpected charges, charges continuing after cancellation, or being billed even when payroll was blocked.
The Pattern That Emerges
The pattern is clear: Gusto works great for straightforward payroll with minimal complications. The interface is genuinely excellent, the automation is reliable, and the features are solid for small businesses.
But if you run into issues-tax complications, state-specific requirements, benefit errors, or unusual payroll situations-getting them resolved can be painful. Customer support is the weak link. You'll often get cycled through different representatives who read help articles rather than providing hands-on solutions.
Common Complaints from Real Users
Let's get specific about what goes wrong. Here are actual issues reported by Gusto users:
Tax Filing and Compliance Issues
Multiple users report receiving IRS or state tax notices due to Gusto errors:
- Filing rejections due to incorrect TPA (Third Party Authorization) settings
- State unemployment tax not properly filed despite being collected
- Tax account numbers entered incorrectly or not updated properly
- Quarter-end reconciliation debits that come as surprises
- Tax rate changes not applied correctly, leading to underpayment
- Issues when switching from another payroll provider mid-year
One BBB complaint detailed how Gusto processed a client's tax payment but failed to file the return. The filing was rejected by the state on a certain date, but Gusto never notified the client when it occurred. By the time the issue was discovered, penalties and interest had accrued.
Another user reported that a bonus paid on the last day of the year was recorded in Gusto's system as the following year, requiring extensive corrections and leading to IRS notices months later.
Customer Support Horror Stories
The customer support issues go beyond just slow response times:
- Representatives who lack access to accounts and can only read FAQ articles
- Getting cycled through multiple support staff with no continuity
- Resolution times of 2-15 business days for urgent payroll issues
- Tax specialists who aren't available for inbound calls
- Conflicting information from different support representatives
- Difficulty reaching US-based support staff
One particularly troubling report from Reddit mentioned a support representative who "literally started crying on the phone" during tax season, suggesting the support team is overworked and understaffed.
Even Premium plan customers-who pay $180/month base plus $22 per employee-report that the "dedicated support" isn't what it used to be. Previously, Premium (formerly Concierge) plan users had a dedicated team who knew their account. Now, even Premium customers report getting routed to a call center where they must re-explain their situation each time.
Billing and Account Issues
- Charges appearing before the first successful payroll run (despite promises otherwise)
- Difficulty canceling subscriptions
- Charges continuing after cancellation
- Unexpected fee increases (like the March price increase from $40 to $49 for the Simple plan)
- Add-on costs that accumulate quickly beyond the advertised base price
Setup and Onboarding Problems
While many users praise the easy setup, others report issues:
- "Zero onboarding support" according to some Trustpilot reviews
- State tax setup not completed correctly
- EIN numbers mixed up during setup
- Payroll blocked due to missing information with unclear resolution paths
- Difficulty importing historical data from previous payroll providers
Gusto Pricing: What You'll Actually Pay
Let's talk real numbers. Gusto has four main pricing tiers:
| Plan | Base Price | Per Employee | Best For |
|---|---|---|---|
| Simple | $49/month | $6/person | Small teams, single-state payroll |
| Plus | $80/month | $12/person | Multi-state payroll, time tracking |
| Premium | $180/month | $22/person | Dedicated support, HR resources |
| Contractor Only | $35/month* | $6/contractor | 1099 contractors only |
*Gusto sometimes waives the base fee for the contractor-only plan as a promotional offer for the first 6 months.
Note: Gusto raised their Simple plan from $40 to $49/month in March. That's a $108/year increase-worth knowing if you're comparing older pricing info.
What's Included in Each Plan
Simple Plan ($49/month + $6/person)
- Full-service single-state payroll
- Automatic tax filing (federal, state, local)
- Direct deposit (2-day processing)
- Employee self-service portal
- Basic hiring and onboarding tools
- Health insurance administration
- Employee financial benefits
- Basic PTO policies
- Integrations with accounting software
- W-2 and 1099 generation
Plus Plan ($80/month + $12/person)
- Everything in Simple, plus:
- Multi-state payroll support
- Next-day direct deposit
- Time tracking and project tracking
- Time kiosk for clock in/out
- Advanced hiring and onboarding
- PTO management and tracking
- Workforce costing and reporting
- Team management tools
- Performance reviews
- Employee surveys and insights
- Custom reports
Premium Plan ($180/month + $22/person)
- Everything in Plus, plus:
- Dedicated customer success manager
- HR resource center (handbooks, templates, guides)
- Compliance alerts
- Certified HR expert assistance
- Payroll migration and account setup
- Health insurance broker integration (free on this plan, $6/employee on other plans)
- R&D tax credit discount (15% of identified credits vs. standard pricing)
- Priority support with extended hours
- Custom compensation management
Contractor Only Plan ($35/month + $6/contractor)
- Unlimited contractor payments
- Automated 1099 generation and filing
- Contractor self-onboarding
- Payment tracking and history
- International contractor payments (120+ countries, no per-contractor fee)
Note: You're only billed for contractors in months when you actually pay them, making this flexible for irregular contractor work.
Hidden Costs to Watch For
The base pricing looks clean, but add-ons can stack up:
- Next-day direct deposit: $15/month + $3/person (not included in Simple plan)
- Priority support: $8/month per person
- State tax registration: Variable fees for each new state where you need to register
- Health insurance broker integration: $6/month per eligible employee (waived on Premium plan)
- Health Savings Accounts (HSAs): $2.50 per participant per month
- Flexible Spending Accounts (FSAs): $4 per participant per month ($20 monthly minimum)
- Commuter benefits: $4 per participant per month ($20 monthly minimum)
- 401(k) administration: Pricing varies by integration partner (Guideline, Human Interest, Vestwell)
- Workers' compensation insurance: Premiums vary by industry and payroll amount (waived administrative fees on Plus and Premium plans)
- R&D tax credit service: 15% of identified credits (discounted for Premium plan customers)
- Gusto Global (Employer of Record): $599 per employee per month for international employees (promotional pricing)
- Global contractor payments: Pricing varies based on foreign exchange rates
- Physical W-2/1099 mailing: Fee per form mailed
- Performance management tools: Add-on for Simple plan (included in Plus and Premium)
- Learning management features: Add-on pricing
A $49/month plan can easily become $100+/month once you add features. For a business with 10 employees on the Simple plan paying for next-day direct deposit, you're looking at $49 + $60 (employees) + $15 (next-day base) + $30 (next-day per person) = $154/month, or $1,848/year.
For more details, check out our Gusto pricing breakdown.
Real-World Pricing Examples
Let's look at what you'd actually pay:
Scenario 1: Solo business owner with 2 employees, single state
- Simple Plan: $49 + ($6 × 2) = $61/month or $732/year
Scenario 2: Growing company with 10 employees across 3 states
- Plus Plan: $80 + ($12 × 10) = $200/month or $2,400/year
- Add state registration fees for 2 additional states (one-time)
Scenario 3: Established company with 25 employees, benefits, multi-state
- Premium Plan: $180 + ($22 × 25) = $730/month or $8,760/year
- Plus health insurance premiums, 401(k) fees, workers' comp premiums
Scenario 4: Freelancer paying 15 contractors monthly
- Contractor Only: $35 + ($6 × 15) = $125/month or $1,500/year
- If promotional offer: ($6 × 15) = $90/month for first 6 months
How Gusto Handles Tax Filing (And Where It Can Go Wrong)
Tax filing is arguably the most important function of payroll software. Here's what you need to know about how Gusto handles it.
What Gusto Files Automatically
Gusto handles tax filing across all 50 states and files these forms on your behalf:
- Federal: Form 941 (quarterly) or Form 944 (annual for small employers), Form 940 (annual unemployment)
- State: State withholding returns, State Unemployment Tax (SUTA) returns
- Local: Local tax returns where applicable
- Year-end: W-2s for employees, 1099-NEC for contractors
They automatically deduct the correct amounts for:
- Federal income tax withholding
- Social Security and Medicare (FICA)
- State income tax withholding
- State unemployment insurance (SUI/SUTA)
- Federal unemployment tax (FUTA)
- Local taxes (where applicable)
Where Tax Filing Goes Wrong
Based on user complaints and Gusto's own help documentation, here are common tax issues:
Third Party Authorization Problems: Tax agencies need to authorize Gusto to file on your behalf. If the TPA isn't set up correctly, or if your previous payroll provider is still listed as your reporting agent, Gusto's filings get rejected. The agency may not notify you, and penalties accrue.
Account Number Errors: If state tax account numbers are entered incorrectly in Gusto, tax payments go to the wrong place. Gusto warns users to never enter placeholders for missing account numbers, as this can result in incorrect payments and penalties.
Deposit Schedule Changes: The IRS and state agencies assign deposit schedules (monthly or semi-weekly). If the schedule changes and isn't updated in Gusto immediately, you risk late deposits and penalties.
Tax Rate Updates: State unemployment insurance rates change annually. If you don't update your SUI rate in Gusto when you receive your notice (typically between November and March), your tax withholding will be wrong.
Quarter-End Reconciliation: Gusto runs "tax reconciliation payrolls" when something changes after regular payroll. This could be due to benefit adjustments, work location changes, or tax rate updates. These reconciliation debits can come as surprises if you're not expecting them.
Mid-Year Provider Switches: Switching to Gusto mid-year is complex. You need to coordinate which provider files which quarterly returns. If both your old provider and Gusto file for the same quarter, the second filing gets rejected and may cause penalties.
State-Specific Limitations: Some local taxes aren't supported. Portland Metro taxes are specifically mentioned in reviews as not supported. If you're in a jurisdiction with unusual tax requirements, verify support before signing up.
What Happens When You Get a Tax Notice
If you receive a tax notice from the IRS or a state agency, here's Gusto's process:
- You upload the notice to Gusto through your admin dashboard
- The notice goes into a queue for review
- Gusto's tax specialists review it (they're not available for inbound calls)
- They email you with next steps
- Resolution can take days to weeks
Multiple users report this process is frustratingly slow when you have a deadline approaching. The tax specialists can't be reached directly, and support representatives don't have the expertise to help with tax issues.
How Gusto Compares to Alternatives
Is Gusto the right choice for your business? Here's how it stacks up:
vs. QuickBooks Payroll
QuickBooks wins on:
- Same-day direct deposit (Gusto's fastest is next-day, for an extra fee)
- Seamless integration if you already use QuickBooks for accounting
- Lower per-employee cost on entry-level plan
- Frequent promotional discounts
Gusto wins on:
- More comprehensive HR features (performance reviews, surveys, org charts)
- Better user interface (consistently rated more intuitive)
- Health insurance administration included in base plans
- Better contractor management tools
Verdict: If you use QuickBooks for accounting and need fast deposits, choose QuickBooks Payroll. If you want more HR functionality and better UX, choose Gusto.
Read our Gusto vs QuickBooks Payroll breakdown.
vs. ADP
ADP wins on:
- Better for 50+ employees
- More robust enterprise features
- Industry-specific customization
- More comprehensive compliance checking
- Better for complex, multi-location businesses
Gusto wins on:
- Transparent pricing (ADP requires custom quotes)
- Better for businesses under 50 employees
- Much easier to use and set up
- More affordable for small teams
- Better mobile app
Verdict: For small businesses under 50 employees, Gusto is typically cheaper, more transparent, and easier to use. ADP may offer better enterprise pricing and features for 100+ employees.
See our Gusto vs ADP comparison.
vs. Rippling
Rippling wins on:
- More advanced automation capabilities
- Better IT management integration (device management, app provisioning)
- Global payroll for employees (not just contractors)
- More powerful for 50+ employee companies
- Over 600 app integrations
Gusto wins on:
- Easier to use for payroll-focused needs
- More affordable for basic payroll
- Better for small teams under 20 employees
- Less overwhelming feature set
- No need for extensive setup time
Verdict: Rippling is more comprehensive and powerful but also more expensive and complex. It's overkill if you just need payroll. Gusto is better for straightforward payroll and HR needs.
See Gusto vs Rippling.
vs. OnPay
OnPay wins on:
- Flat-rate pricing ($40/month + $6/person across all plans)
- 50% nonprofit discount
- Industry-specific features (farms, clergy, nonprofits)
- Unlimited payroll runs
- Strong customer service reputation
Gusto wins on:
- More modern, intuitive interface
- Better mobile app
- More comprehensive HR features
- Better hiring and onboarding tools
- Performance management features
Verdict: OnPay offers better value for nonprofits and niche industries. Gusto has a better overall platform for most small businesses.
vs. Paychex
Paychex wins on:
- Better benefits bundling
- Leading 401(k) provider with integrated solutions
- More comprehensive for larger businesses
- More PEO options
Gusto wins on:
- Much more modern interface
- Significantly easier to use
- More transparent pricing
- Better mobile experience
- More affordable for small businesses
Verdict: Paychex has dated interfaces and higher costs but bundles benefits better. Gusto is better for tech-savvy small business owners who want modern software.
See Gusto vs Paychex.
vs. Justworks (PEO)
Justworks wins on:
- Full PEO services (they become your co-employer)
- Better for companies wanting complete HR outsourcing
- Access to better benefits rates through PEO model
- More hands-on HR support
Gusto wins on:
- You retain full control (not a co-employer relationship)
- More affordable
- More flexibility to customize
- Easier to cancel or switch
- No co-employment confusion for employees
Verdict: Justworks is a PEO, which means they become a co-employer. This provides stronger benefits and HR support but less control and higher costs. Gusto gives you more autonomy.
Our Gusto vs Justworks guide explains the differences.
For more options, check out our guide to payroll software for small business.
Security and Data Protection
When you're trusting a company with sensitive payroll data, Social Security numbers, and bank account information, security matters. Here's what Gusto does:
- Encryption: Data is encrypted in transit and at rest
- Secure data centers: Bank-level security infrastructure
- Regular security audits: Third-party security assessments
- Two-step verification: Available for admin accounts
- Call codes: Verification system when calling support
- SOC 2 compliance: Meets data security standards
- Banking partner: Gusto Spending Account and Savings provided by nbkc bank, Member FDIC
Gusto's security infrastructure is solid. There are no widespread reports of data breaches or security issues in user reviews. The company takes data protection seriously, which is essential when handling payroll information.
Red Flags to Consider
Before you sign up, consider these potential issues:
- Customer support limitations: Only Premium plan customers get extended support hours and dedicated account managers. Simple and Plus plan users are limited to basic business hours-and even then, getting help can be difficult. Average hold times exceed 30 minutes. Support quality is the most common complaint across all review platforms.
- Per-employee costs add up: At $6-$22 per employee per month, costs climb quickly as you grow. A 25-employee business on the Premium plan pays $730/month before any add-ons. Business.org notes that "if you have more employees than five to ten, you'll get more HR features at a lower starting cost with a competitor."
- No same-day deposits: Unlike QuickBooks Payroll, Gusto doesn't offer same-day direct deposit. The fastest you can get is next-day (which costs $15/month + $3/person extra). Standard direct deposit takes 2 business days.
- State tax complexity: Some reviewers report Gusto doesn't support specific local taxes. Portland Metro taxes are specifically mentioned. If you're in a state or city with unusual tax requirements, verify support before signing up. Multi-state payroll requires the Plus plan at minimum.
- Limited reporting customization: Compared to enterprise platforms, Gusto's reporting is less customizable. You get standard reports, but advanced customization requires the Premium plan.
- No global employee payroll: Gusto can pay contractors in 120+ countries, but employing international workers requires their Employer of Record service (Gusto Global), which costs $599 per employee per month through their Remote partnership-significantly more expensive than domestic payroll.
- Tax specialist access: When you have tax issues, you can't call tax specialists directly. You must upload notices and wait for email responses. This can be frustrating when dealing with time-sensitive tax problems.
- Price increases: Gusto raised their Simple plan from $40 to $49/month in March (a 22.5% increase). As a cloud software service, pricing can change with minimal notice beyond your current billing period.
- Declining support quality: Multiple long-term users report that support quality has declined as Gusto has grown. The Premium (formerly Concierge) plan used to include a dedicated team; now it routes to a call center even at the highest tier.
Who Should Use Gusto?
Based on my research, Gusto makes the most sense for:
Ideal Gusto Customers
- Startups and small businesses (1-50 employees) who need straightforward payroll without complex requirements
- Contractor-heavy businesses who need to pay 1099 workers domestically and internationally
- Single or limited multi-state operations who don't need extensive multi-state complexity
- Businesses wanting integrated HR tools like onboarding, PTO tracking, performance reviews, and benefits administration in one platform
- Tech-savvy business owners who prefer modern, intuitive interfaces and self-service over hands-on support
- QuickBooks users who want better HR features than QuickBooks Payroll offers and don't need same-day deposits
- Businesses with simple tax situations who won't need frequent support intervention
- Companies prioritizing employee experience who want to offer the Gusto Wallet app with savings goals and financial benefits
Who Should Look Elsewhere
Gusto probably isn't the best fit if you:
- Have 50+ employees - Consider ADP, Paychex, or Rippling for better enterprise features and scalability
- Need same-day direct deposit - QuickBooks Payroll offers this; Gusto's fastest is next-day for an extra fee
- Have complex multi-state or international employee payroll needs - Rippling or Deel handle this better and more affordably
- Require hands-on customer support - OnPay has better support reputation; Paychex offers more hands-on service
- Are in a jurisdiction with unusual local taxes - Verify support before committing; some local taxes aren't supported
- Want a PEO relationship - Justworks, TriNet, or Insperity provide full PEO services with co-employer benefits
- Already use QuickBooks accounting - QuickBooks Payroll integrates seamlessly and may be more cost-effective
- Need advanced customization - Enterprise platforms like ADP or Workday offer more customization options
- Have highly seasonal employment - While Gusto only charges for active employees, the base fee remains; flat-rate competitors might be more economical
- Expect frequent support needs - If you anticipate needing regular help, Gusto's support limitations will frustrate you
How to Minimize Risks When Using Gusto
If you decide Gusto is right for you, here's how to avoid common problems:
During Setup
- Verify all tax account numbers carefully - Double-check your EIN, state tax IDs, and unemployment insurance account numbers
- Confirm TPA authorization - Make sure Gusto is properly authorized with the IRS and your state agencies
- Remove previous payroll providers - If switching from another service, ensure they're no longer listed as your reporting agent
- Import historical data carefully - Take time to verify year-to-date totals match your previous provider's records
- Set up tax deposit schedules correctly - Confirm whether you're on monthly or semi-weekly federal deposits
- Test the first payroll - Run your first payroll as a test well before the actual pay date to catch any issues
Ongoing Management
- Update SUI rates annually - When you receive your state unemployment rate notice (typically November-March), update it in Gusto immediately
- Review every payroll before processing - Even with automation, check amounts and deductions before finalizing
- Monitor your bank account - Watch for Gusto debits to ensure they match expectations, including reconciliation debits
- Keep copies of all tax notices - Save every notice from the IRS or state agencies and upload them to Gusto promptly
- Update employee information promptly - Address changes, especially across state lines, affect tax withholding
- Review quarterly tax forms - Check Form 941 and state quarterly returns to catch errors early
- Maintain a buffer in your payroll account - Keep extra funds available for unexpected reconciliation debits
- Document all support interactions - Keep records of support tickets, emails, and issue resolutions
When Problems Arise
- Act quickly on tax notices - Don't wait; upload notices to Gusto immediately and contact the agency to request an extension
- Escalate if needed - If initial support doesn't resolve your issue, ask to escalate to a supervisor or tax specialist
- Contact agencies directly - For tax issues, call the IRS or state agency yourself to understand the problem and request holds on penalties
- Consider upgrading temporarily - If you're having complex issues, upgrading to Premium for dedicated support might be worth it temporarily
- Keep your accountant in the loop - Your CPA or bookkeeper should review your payroll reports regularly and can help resolve issues
Alternatives If Gusto Isn't Right
If after reading this you're not convinced Gusto is the right fit, here are quick alternatives to consider:
- For QuickBooks users: QuickBooks Payroll - Same-day deposits, seamless integration
- For better support: OnPay - Excellent customer service reputation, flat pricing
- For enterprise needs: ADP - More robust for 50+ employees, better compliance tools
- For global teams: Rippling or Deel - Better international employee support
- For PEO services: Justworks - Full HR outsourcing, better benefits access
- For nonprofits: OnPay - 50% discount for 501(c)(3) organizations
- For restaurants: Toast Payroll - Industry-specific features, POS integration
- For simplicity: Square Payroll - Good for very small teams, integrates with Square POS
The Bottom Line: Is Gusto Worth It?
Gusto is absolutely a legitimate payroll company. They've been around for over a decade, serve hundreds of thousands of businesses, and have proper credentials, licensing, and security infrastructure.
The software itself is excellent-clean interface, good automation, solid features for small businesses, and genuinely helpful tools like the employee Gusto Wallet app. The user experience is consistently rated among the best in the industry.
Where Gusto excels:
- User-friendly interface that requires minimal training
- Reliable payroll automation with unlimited runs
- Strong contractor payment capabilities
- Good benefits administration for small teams
- Transparent pricing (you know what you'll pay)
- Excellent employee self-service features
- Solid security and data protection
Where Gusto falls short:
- Customer support is slow and often unhelpful when issues arise
- Tax filing errors can happen and are difficult to resolve quickly
- Support quality has declined as the company has grown
- Per-employee costs make it expensive as you scale
- No same-day direct deposit option
- Some state and local taxes aren't supported
- Limited customization compared to enterprise solutions
The key question: How complicated is your payroll, and how much support will you need?
If you have straightforward payroll needs-standard employees, simple benefits, no unusual tax situations-and don't anticipate many support tickets, Gusto is a solid choice. The pricing is transparent, the platform is easy to use, and it handles the basics well. Most users (80% according to some metrics) are satisfied.
If you expect complexity-unusual tax situations, frequent changes, multi-state complications, or specific state requirements-consider whether Gusto's support limitations might become a problem. The 20% of users who have issues report that those issues are very difficult to resolve.
My Recommendation
For businesses with 1-20 employees, straightforward payroll needs, and basic tax situations, Gusto is one of the best options available. The interface alone saves significant time, and the automation works reliably for most users.
For businesses with 20-50 employees, Gusto can still work well, but evaluate whether you need the Premium plan for better support. At $180/month base + $22/person, you might find better value with competitors at that scale.
For businesses with 50+ employees or complex needs, seriously evaluate alternatives like ADP, Paychex, or Rippling that are built for scale and provide more robust support infrastructure.
Try Gusto and see if it works for your business. They don't lock you into long-term contracts, so you can switch if it doesn't work out. Most businesses can be up and running within an hour, and you'll know pretty quickly whether it meets your needs.
For a deeper dive into features and costs, read our full Gusto review or check out what other users are saying.
Frequently Asked Questions
Is Gusto actually legit or a scam?
Gusto is 100% legitimate. It's been in business since 2012, serves over 400,000 businesses, is BBB accredited with an A rating, and is licensed by the California Department of Insurance. It's not a scam. However, legitimacy doesn't mean it's perfect-customer support issues are real and documented.
Can Gusto steal my money?
No. Gusto is a licensed payroll provider that debits your account for the exact amounts needed for payroll and taxes. All transactions are tracked and documented. However, some users report unexpected debits (like tax reconciliation charges) or billing errors that required time to resolve.
What happens if Gusto files my taxes wrong?
If Gusto makes a tax filing error, they're supposed to help resolve it. However, according to their terms, the employer remains ultimately responsible for tax compliance. If penalties or interest accrue due to Gusto errors, getting reimbursement can be difficult. This is why monitoring your tax accounts is important even with automated filing.
How hard is it to cancel Gusto?
Gusto operates on month-to-month terms with no long-term contracts. You can cancel anytime. However, some users report being charged after cancellation or having difficulty getting final refunds. Make sure to officially cancel through your account and get confirmation.
Is Gusto's customer support really that bad?
It depends on what you need. For simple questions, chat and email support work fine. For complex tax issues or urgent problems, many users report frustration with slow response times (2-15 business days), long hold times (30+ minutes), and representatives who lack authority to fix problems. The support quality is Gusto's biggest weakness based on user reviews.
Does Gusto work for my state?
Gusto handles payroll in all 50 states. However, some specific local taxes aren't supported (like Portland Metro taxes). If you're in a jurisdiction with unusual local tax requirements, verify support before signing up. Contact Gusto's sales team to confirm.
Can I use Gusto if I already have a payroll provider?
Yes, but switching mid-year requires careful coordination. You'll need to determine which provider files which quarterly tax returns and ensure no duplication. Gusto's Premium plan includes migration assistance. For simple switches at year-end, the process is easier.
Is Gusto better than doing payroll myself?
For most businesses, yes. Manual payroll is time-consuming and error-prone. Gusto automates calculations, tax filing, and payments, reducing your risk of costly mistakes. The time saved typically justifies the cost, even for very small businesses. However, sole proprietors with no employees might not need it.
Will Gusto protect me from IRS penalties?
Gusto's automated tax filing should prevent most penalties, but not all. If you enter incorrect information, fail to update tax rates, or have complex situations Gusto can't handle, penalties can still occur. Gusto's terms state that employers remain responsible for tax compliance. Consider it a tool that helps, not a guarantee.
What do I do if I get an IRS notice while using Gusto?
Upload the notice to your Gusto account immediately and contact the IRS or state agency directly to request an extension or hold on penalties. Don't wait for Gusto to resolve it, as their review process can take days or weeks. Keep Gusto informed, but proactively manage the issue yourself.