SitesGPT Review: Is This AI Website Builder Actually Worth Using?

SitesGPT promises to build you a professional website in under 60 seconds using AI. No coding, no design skills, just answer a few questions and boom-website. Sounds too good to be true, right?

I dug into SitesGPT to see if it delivers on that promise or if you're better off with established builders like Squarespace or Wix. Here's my honest take.

What Is SitesGPT?

SitesGPT is an AI-powered website builder that generates complete websites based on a few prompts about your business. You describe what you do, the AI picks layouts, colors, images, and even writes your copy. The whole process takes minutes instead of days.

The platform launched in 2023 and positions itself as the fastest way to get a professional web presence online without touching code or hiring a designer. Unlike traditional website builders that require you to pick templates and manually customize every element, SitesGPT's artificial intelligence handles the design decisions for you.

The platform targets entrepreneurs, small business owners, freelancers, and anyone who needs a web presence quickly but lacks technical skills or design experience. It's part of a growing wave of AI website builders that aim to democratize web development.

How SitesGPT Works

The onboarding flow is dead simple:

  1. Answer a handful of questions about your business or goals
  2. The AI generates a full site with homepage, about page, services, and contact sections
  3. Review and customize using a drag-and-drop editor
  4. Publish on a free subdomain or connect a custom domain

The AI handles layout decisions, color palettes, stock imagery selection, and even writes starter copy for each page. You can tweak everything afterward, but the initial output is surprisingly usable out of the box.

During the setup process, SitesGPT asks targeted questions about your industry, target audience, and business goals. The AI then analyzes this information and generates a website structure that matches your needs. The technology behind it leverages machine learning models trained on millions of successful website designs.

SitesGPT Pricing

SitesGPT keeps pricing simple with two tiers:

Free Plan

Plus Plan - $10/month (or $8/month billed annually)

That's it. No confusing tier structures, no feature gating that forces upgrades. The free plan is legitimately usable for testing, and $8-10/month for unlimited pages plus a custom domain is competitive with most website builders.

Compared to competitors, SitesGPT's pricing is aggressive. Wix starts at $17/month for comparable features, Squarespace at $16/month, and even Hostinger's AI builder starts around $2.99/month but with more limited features at that entry price point.

What SitesGPT Does Well

Speed Is Genuinely Impressive

The AI generates a complete, responsive website in under a minute. I've used traditional builders where picking a template alone takes longer than SitesGPT's entire site creation process. For someone who needs a web presence yesterday, this is a real advantage.

In testing by multiple reviewers, SitesGPT consistently delivered functional websites within 1-3 minutes from initial prompt to publishable site. This speed advantage becomes especially valuable when you need to launch quickly for a product launch, event, or business opportunity.

Zero Technical Skills Required

The entire platform is built for non-technical users. You answer prompts, drag and drop to customize, and publish. No HTML, CSS, or JavaScript knowledge needed. The AI handles the technical heavy lifting while you focus on content.

Multiple user reviews specifically mention coming from months of struggling with platforms like Wix, only to get a functional site with SitesGPT in minutes. The learning curve is essentially flat-if you can describe your business in a few sentences, you can build a website.

Mobile Responsiveness Built In

Every site SitesGPT generates is automatically mobile-optimized. Fonts, buttons, and galleries resize properly across devices. You don't need to manually test or fix layouts for different screen sizes-it just works.

The templates are modern and responsive, ensuring your site looks great on phones, tablets, and desktop computers without any additional configuration. This is critical since over 60% of web traffic now comes from mobile devices.

Starter Copy That's Actually Decent

The AI-generated content provides a solid foundation. It's not perfect (you'll want to edit for your specific voice and accuracy), but it beats staring at a blank page. The copy follows logical information hierarchy and covers the basics most business sites need.

The AI writes headlines, taglines, service descriptions, and calls-to-action based on your business type and goals. While you'll definitely want to personalize this content to match your brand voice, having a complete draft immediately is invaluable for getting started.

Basic SEO Included

SitesGPT handles meta titles, descriptions, mobile-friendliness, and clean code structure automatically. It's not an advanced SEO toolkit, but the fundamentals are there to give your site a reasonable chance of being indexed properly.

The platform generates SEO-friendly URLs, proper heading structures, and basic metadata. However, don't expect advanced features like schema markup, detailed page speed optimization tools, or comprehensive keyword research capabilities.

Clean, Modern Design Aesthetic

The AI leverages current design trends to create websites that look contemporary and professional. The color palettes are attractive, layouts follow modern web design principles, and the overall aesthetic feels current rather than dated.

Users consistently report that the generated designs feel polished and professional enough to use with minimal modifications. The AI intelligently chooses layouts based on your business type-a restaurant site looks different from a consulting site, as it should.

Where SitesGPT Falls Short

Limited Deep Customization

The drag-and-drop editor lets you swap images, change text, and reorder sections. But you won't get the pixel-perfect control of something like Framer or the full theme flexibility of WordPress with Elementor. If you have specific design requirements, you'll hit walls.

The platform uses a modular approach where you click on sections and adjust preset options, but there's no true drag-and-drop freedom to position elements exactly where you want. Power users who want granular control over every design element will find SitesGPT limiting.

No E-commerce Powerhouse

SitesGPT can create basic storefronts, and premium plans support product feeds. But if you're running a complex online store, you need Shopify or BigCommerce. SitesGPT isn't built for inventory management, complex product variants, or serious e-commerce operations.

While the platform includes contact forms and basic product display capabilities, it lacks advanced e-commerce features like abandoned cart recovery, detailed analytics, multi-currency support, or sophisticated shipping calculators. For selling more than a handful of simple products, look elsewhere.

Integration Ecosystem Is Small

The platform mentions basic integrations, but the marketplace is nowhere near what established builders offer. If you need deep connections to CRMs, email marketing tools, or other business software, you might find SitesGPT limiting.

Compared to Wix's 300+ app marketplace or WordPress's thousands of plugins, SitesGPT's integration options are minimal. You won't find native connections to most popular marketing automation tools, advanced analytics platforms, or specialized business software.

Newer Platform = Less Battle-Tested

SitesGPT hasn't been around long enough to prove itself under serious traffic loads. If you're planning major marketing campaigns that might drive viral traffic, the platform's uptime and scaling capabilities aren't as proven as Wix, Squarespace, or traditional hosting providers.

There are limited case studies or examples of high-traffic SitesGPT sites. Enterprise-level reliability, redundancy, and support haven't been demonstrated over years of operation like with more established platforms.

Support Is Still Maturing

The platform offers a help center with FAQs, video tutorials, and troubleshooting resources. But enterprise-level support and SLAs aren't fully developed yet. For small sites this is fine, but larger operations might need more robust support infrastructure.

Unlike platforms like Squarespace or Wix that offer 24/7 phone support, extensive documentation, and large community forums, SitesGPT's support ecosystem is still developing. Response times and availability may not meet enterprise standards.

Export and Migration Limitations

If you decide to move your site elsewhere, export options are limited. Unlike WordPress where you own all your content and can migrate freely, SitesGPT keeps you within their ecosystem. This vendor lock-in could become problematic if your needs outgrow the platform.

AI Content Requires Significant Editing

While the AI-generated copy provides a starting point, it often lacks the depth, personality, and accuracy needed for a professional business site. The content can feel generic and may get flagged as AI-generated by search engines, potentially hurting your SEO.

You'll need to invest significant time editing and personalizing the AI-generated text to make it sound authentic, accurate, and aligned with your brand voice. The AI doesn't know your business specifics, customer pain points, or unique value propositions.

Who Should Use SitesGPT?

SitesGPT makes sense for:

Look elsewhere if you need:

How SitesGPT Compares to Other AI Website Builders

SitesGPT vs. Wix AI Website Builder

Wix launched one of the first AI website builders (Wix ADI) back in 2016 and has since evolved to a more sophisticated conversational AI builder powered by ChatGPT. The Wix AI asks you questions through a chat interface and generates complete websites in minutes.

Wix wins on: More mature AI technology, massive template library (900+ templates), extensive app marketplace (300+ integrations), proven reliability, advanced features like AI image editing and content generation, better SEO tools, and more customization options.

SitesGPT wins on: Lower cost ($8-10/month vs $17/month starting), simpler interface with less complexity, and arguably faster initial generation time.

Verdict: Wix is the better choice if you want a more feature-rich, proven platform within an established ecosystem. SitesGPT wins if you prioritize absolute simplicity and lower cost over advanced features.

SitesGPT vs. Hostinger AI Website Builder

Hostinger offers an impressive AI website builder at an incredibly low price point (starting around $2.99/month). The Hostinger AI includes a website generator, AI content writer, AI image generator, AI logo maker, and AI SEO assistant.

Hostinger wins on: Price (cheaper even than SitesGPT), more AI tools beyond just site generation, AI chatbot assistant (Kodee) available 24/7, better hosting infrastructure, and more scalability options.

SitesGPT wins on: Potentially simpler interface focused specifically on website generation without overwhelming users with too many tools.

Verdict: Hostinger offers better value for money with more features at a lower price. SitesGPT might appeal to users who want fewer options and maximum simplicity.

SitesGPT vs. GoDaddy Airo

GoDaddy's AI tool, Airo, goes beyond just website building to help with logo creation, email campaigns, and marketing materials. It's a more comprehensive business launch tool rather than just a website builder.

GoDaddy wins on: Comprehensive business tools beyond websites, established brand recognition, integrated domain and hosting services, and more marketing automation features.

SitesGPT wins on: More focused website building experience, potentially cleaner interface without upsells, and simpler pricing structure.

Verdict: GoDaddy makes sense if you want an all-in-one business solution. SitesGPT is better if you only need a website and want to avoid potential complexity and upsells.

SitesGPT vs. Traditional Builders

SitesGPT vs. Squarespace

Squarespace offers more polished templates, better e-commerce, and a proven track record. But it costs more (starting at $16/month) and requires more setup time. SitesGPT wins on speed and simplicity; Squarespace wins on design flexibility and features.

Squarespace's templates are industry-leading in quality and aesthetic appeal, making it the go-to choice for creatives, photographers, and design-conscious businesses. The platform also offers significantly better blogging features, more robust e-commerce capabilities, and superior customer support.

However, Squarespace requires more time investment to build a site properly. You'll spend time choosing from templates, customizing layouts, and creating content from scratch. If speed is your priority and you don't need the advanced features, SitesGPT's instant generation could be more valuable.

SitesGPT vs. Wix (Editor)

Wix has both an AI builder and a traditional editor with massive template library and app marketplace. Wix is the better choice if you want AI-assisted building within a more established ecosystem. SitesGPT is faster but less feature-rich.

Wix Editor provides pixel-perfect positioning, 300+ apps for extending functionality, advanced SEO tools, better blogging capabilities, and membership site features. The platform has been refined over years and handles everything from simple portfolios to complex e-commerce operations.

The tradeoff is complexity. Wix can be overwhelming for absolute beginners who just want a simple site. SitesGPT strips away all that complexity in favor of speed and simplicity.

SitesGPT vs. WordPress

WordPress offers unlimited customization but requires more technical knowledge and ongoing maintenance. SitesGPT is the opposite-limited customization but zero maintenance headaches. Your choice depends on whether you value flexibility or simplicity more.

WordPress powers over 40% of all websites on the internet for good reason: it's incredibly flexible, has thousands of plugins, and gives you complete control. However, you'll need to manage hosting, security, updates, and backups. There's a significant learning curve and ongoing time investment.

SitesGPT handles all technical aspects for you. No updates to manage, no security patches to install, no plugin conflicts to troubleshoot. For non-technical users who want to focus on their business rather than website management, this is a massive advantage.

Real User Feedback

Trustpilot reviews are limited (the platform is still new), but early users report mixed experiences. Positive reviews highlight the speed and ease of use-one user mentioned spending months on Wix before switching to SitesGPT and getting a site up in minutes.

Users specifically praise the intuitive interface, modern responsive templates, and the fact that you can build a professional website without coding skills. Several reviewers mention that the platform exceeded their expectations in terms of how quickly they could go from idea to published site.

Negative feedback includes complaints about aggressive marketing emails and spam, which is worth noting if that's a concern for you. One reviewer reported losing access to their site completely, with their internet provider blocking access to SitesGPT, resulting in lost work and time.

Some users note that while the initial generation is fast, significant editing is still required to make the site truly professional and personalized. The AI-generated content needs work to sound authentic and accurate for your specific business.

SitesGPT Alternatives to Consider

If SitesGPT doesn't quite fit your needs, here are alternatives worth exploring:

For Better AI Features: Wix

Wix offers the most comprehensive AI website building experience with conversational site generation, AI text creator, AI image tools, and integration with the broader Wix ecosystem. It's more expensive but significantly more capable.

For Budget-Conscious Users: Hostinger

Hostinger provides an impressive AI website builder starting at just $2.99/month with AI content writer, image generator, logo maker, and SEO assistant. Better value than SitesGPT if price is your primary concern.

For E-commerce: Shopify

If you're selling products online, Shopify's AI features (Shopify Magic for product descriptions, Shopify Sidekick for business intelligence) combined with its robust e-commerce infrastructure make it the clear choice despite higher pricing.

For Design Quality: Squarespace

For businesses where aesthetics matter-photographers, designers, creative professionals-Squarespace's polished templates and design-focused approach deliver superior visual results, though with less AI automation.

For Ultimate Flexibility: WordPress with AI Plugins

For users willing to handle more complexity, WordPress with AI plugins (like Elementor AI, Jetpack AI, or various GPT-powered tools) offers unlimited customization potential combined with modern AI assistance.

Tips for Getting the Most from SitesGPT

Be Specific in Your Initial Prompts

The more detailed information you provide about your business, target audience, and goals, the better the AI-generated result will be. Don't just say "photography business"-specify "wedding photography business serving couples in Portland, Oregon with a romantic, timeless aesthetic."

Plan to Edit AI-Generated Content Heavily

Treat the AI-generated text as a first draft, not a finished product. Go through every section and personalize it with your specific offerings, your unique value proposition, and your brand voice. Generic AI content won't convert visitors or rank well in search engines.

Add Your Own Images When Possible

While stock photos work for initial mockups, replacing them with authentic photos of your actual business, products, or team dramatically improves credibility and conversion rates. Real images outperform stock photos consistently.

Test Mobile Appearance Thoroughly

Even though sites are automatically mobile-responsive, review how your specific content looks on phones and tablets. Text length, image sizing, and button placement may need adjustment for optimal mobile user experience.

Set Up Analytics from Day One

Connect Google Analytics or similar tools immediately so you can track visitor behavior, identify popular pages, and understand how users interact with your site. This data becomes invaluable for ongoing improvements.

The Bottom Line

SitesGPT delivers exactly what it promises: a fast, simple way to get a professional-looking website online without technical skills. The free plan is genuinely useful for testing, and $8-10/month is reasonable for what you get.

But "fast and simple" comes with tradeoffs. You're giving up the customization depth, integration options, and proven reliability of established platforms. For many small businesses and individuals, that tradeoff is worth it. For others, it's a dealbreaker.

The platform excels at getting you from zero to published website faster than virtually any competitor. If you need a web presence today and lack technical skills, SitesGPT removes the barriers that stop most people from launching. The generated sites look modern and professional enough for most small business needs.

However, as your business grows or your needs become more sophisticated, you may outgrow the platform. The lack of advanced features, limited integrations, and customization constraints could eventually require a migration to a more powerful solution.

My recommendation: If you need a basic web presence quickly and cheaply, try SitesGPT's free plan. You can always migrate to something more robust later if your needs grow. If you know you'll need e-commerce, complex integrations, or specific design requirements from day one, start with a more full-featured platform like Squarespace instead.

For solopreneurs, freelancers, side projects, and small businesses testing ideas, SitesGPT offers an incredibly low-friction way to establish an online presence. For established businesses with complex requirements, look to more mature platforms with proven track records.

Frequently Asked Questions

Is SitesGPT really free?

Yes, the free plan is genuinely free with no credit card required. You get a homepage, contact form, and hosting on a subdomain. The paid plan ($8-10/month) adds unlimited pages, custom domains, and SSL.

Can I use SitesGPT for e-commerce?

SitesGPT supports basic storefronts and product feeds on premium plans. However, it's not designed for complex e-commerce operations. For serious online stores, use Shopify or BigCommerce.

How does SitesGPT compare to hiring a web designer?

SitesGPT costs $0-120/year versus $1,000-10,000+ for a custom website. The tradeoff is less customization and originality. For basic business sites, SitesGPT often provides enough; for brand-critical websites, professional design is worth the investment.

Is SitesGPT good for SEO?

SitesGPT includes basic SEO features like meta tags, mobile optimization, and clean code. It covers fundamentals but lacks advanced SEO tools like schema markup control, detailed page speed audits, or sophisticated canonical management.

The AI-generated content may also be flagged as AI-generated by search engines, potentially impacting rankings. You'll need to heavily edit the content to make it unique, valuable, and optimized for your target keywords.

Can I export my SitesGPT website?

Export options are limited compared to platforms like WordPress. If portability is important to you, confirm current export capabilities before committing to a paid plan. This vendor lock-in is a consideration if you might want to migrate to another platform later.

How long does it take to build a website with SitesGPT?

The AI generates a complete initial website in under 60 seconds to 3 minutes. However, you'll want to spend additional time customizing content, adding your own images, personalizing text, and refining the design. Most users report going from start to published site in 30 minutes to a few hours.

Does SitesGPT work for all types of businesses?

SitesGPT works best for service businesses, portfolios, personal brands, consultants, freelancers, and simple informational websites. It's less suitable for complex e-commerce, membership sites, large content sites with extensive blogs, or businesses requiring custom functionality.

What happens if I outgrow SitesGPT?

If your needs become more complex, you'll likely need to migrate to a more powerful platform. This process can be time-consuming since export options are limited. Consider whether you'll need advanced features in the near future before committing to building your site on SitesGPT.

Can I connect my existing domain to SitesGPT?

Yes, the Plus plan ($8-10/month) includes the ability to connect a custom domain. You can either register a new domain through SitesGPT or connect an existing domain you own by updating DNS settings.

How does SitesGPT compare to other AI website builders?

SitesGPT focuses on maximum simplicity and speed, while competitors like Wix offer more features and integrations at higher prices. Hostinger provides more AI tools at a lower price point. SitesGPT's main advantage is its streamlined, no-complexity approach that gets beginners online fastest.