RocketReach Reviews: The Good, Bad, and What Users Actually Think

RocketReach is one of those tools that gets wildly different reactions depending on who you ask. Some sales teams swear by it for finding verified emails. Others call it overpriced with questionable data accuracy. I've dug through hundreds of user reviews across G2, Capterra, Trustpilot, and Gartner to give you the real picture.

Here's my honest take on whether RocketReach is worth your money.

What Is RocketReach?

RocketReach is a B2B contact database and lead intelligence platform founded in 2016. It provides access to email addresses, phone numbers, and social media profiles for over 700 million professionals and 35 million companies. The platform is primarily used by sales teams, recruiters, and marketers who need to find decision-makers quickly.

The core value proposition is simple: find someone's contact info, verify it's accurate, and reach out. RocketReach aggregates data from public sources including company websites, social media, and professional networking sites, then uses algorithms to validate the information.

The platform serves over 13 million users worldwide, including 95% of S&P 500 companies. The founding team holds 13 patents in high-scale data mining, giving them technical expertise in managing massive datasets. RocketReach processes data from over a dozen sources continuously, using big data technologies including web crawlers, predictive algorithms, and proprietary models to clean and organize information into searchable profiles.

RocketReach Pricing Breakdown

Before diving into reviews, let's talk numbers. RocketReach uses a credit-based system with four main tiers:

Important note: Annual plans offer "unlimited" lookups, but there's a fair-use cap around 10,000 contacts per month. Export quotas are typically lower than lookup limits, which catches some users off guard.

RocketReach applies aggressive pricing pressure to push annual commitments. The monthly-to-annual price differences are significant: Essentials jumps 109% on monthly billing, Pro increases 59%, and Ultimate adds 19% for monthly flexibility. This pricing strategy effectively forces a 12-month commitment to access reasonable per-contact costs.

Additionally, overage charges range from $0.30 to $0.45 per lookup when you exceed your plan limits. Unlike some competitors, unused credits don't roll over-if you have 2,000 lookups left at month-end, they disappear. This creates pressure to either use credits before expiration or waste money on purchased lookups.

Need a deeper dive on pricing specifics? Check out our RocketReach pricing guide.

Understanding the Lookup vs. Export System

One of the most confusing aspects of RocketReach pricing is the distinction between "lookups" and "exports." This dual-credit system trips up many new users and leads to unexpected credit depletion.

Here's how it works: When you search for a contact's email, that consumes one lookup credit. If you then download that contact to a CSV file or export to your CRM, that consumes one export credit. So accessing and using a single contact can consume two separate credits from different pools.

For example, the Pro plan advertises 3,600 annual lookups but may have significantly lower export limits-sometimes as low as 1,000-1,500 exports annually. This means you could look up 3,600 contacts but only export a fraction of them to actually use in your campaigns.

RocketReach only charges credits when verified contact information is found. If a search returns no verified email or phone, the lookup is generally refunded. However, the system still counts against your rate limits during the search process, which can slow down bulk operations.

What Users Love About RocketReach

Ease of Use

The most consistent praise across review platforms is how easy RocketReach is to use. G2 rates it 9.1/10 for ease of use, making it one of the top-rated tools in its category for usability. The Chrome extension is particularly popular-it lets you pull contact info directly from LinkedIn profiles without switching tabs.

One G2 reviewer summed it up: "This tool is incredibly easy to use" with an "intuitive" interface that makes it simple to "search, filter, and export contacts without a steep learning curve."

The platform offers a clean, straightforward interface that doesn't overwhelm users with unnecessary complexity. Search filters include job titles, company size, location, industry, technologies used, and recent job changes, making it easy to narrow down prospects to match your ideal customer profile.

Chrome Extension Performance

The RocketReach Chrome extension has been downloaded by over 300,000 users and works seamlessly across LinkedIn, AngelList, Crunchbase, and company websites. The extension loads 84% faster than previous versions and provides instant access to contact information with a single click.

When you enable "RocketReach Everywhere," the extension works on most company websites, not just LinkedIn. It pulls data from RocketReach's 700+ million profile database plus performs real-time web scraping to find the most current information available. Emails found through the extension are SMTP validated in real-time to ensure maximum accuracy.

Users particularly appreciate the "Add" button functionality, which lets them quickly save contacts to organized lists with custom tags. The extension also displays a "Company Info" tab showing firmographic details like employee count, estimated revenue, and industry classification without leaving the page you're browsing.

LinkedIn Integration

The browser extension integrates seamlessly with LinkedIn Sales Navigator. Users can find contacts who aren't even in the RocketReach database yet by using the extension while browsing LinkedIn. This integration with HubSpot and Salesforce allows direct data porting, which streamlines workflows significantly.

The extension works on LinkedIn's main feed, individual profiles, company pages (particularly the "People" tab), LinkedIn Recruiter, and LinkedIn Sales Navigator search pages. RocketReach's data isn't limited to LinkedIn-it pulls from multiple sources, which is why profile photos and details sometimes differ from what's shown on LinkedIn itself.

Database Size

With 700 million professional profiles and 60 million companies, RocketReach has one of the larger contact databases available. Users report it's particularly strong for U.S.-based prospects and works well for tech, finance, and healthcare industries.

The database contains billions of phone numbers and email addresses aggregated from public sources, making it comprehensive for most prospecting needs. RocketReach claims an 85% fill rate for email addresses and 60% fill rate for direct phone numbers, which means most searches return actionable contact information.

Email Verification

RocketReach includes built-in email verification with confidence ratings. They claim 98% deliverability on A-grade verified addresses, and credits aren't charged when no verified information is found. This helps reduce wasted lookups on dead-end searches.

The verification system uses multiple tests to validate contact data, indicated by green icons next to verified emails and phone numbers. This real-time SMTP validation ensures that emails are not just formatted correctly but actually exist and can receive messages, reducing bounce rates significantly.

What Users Hate About RocketReach

Data Accuracy Issues

Here's where things get controversial. RocketReach claims an 85%+ accuracy rate, but real-world experiences vary wildly. Some users report bounce rates below 10%, while others see 20-30% email bounce rates and outdated phone numbers.

G2's review keywords tell the story: "Outdated Contacts" appears in 122 reviews, "Inaccurate Data" in 116 reviews, and "Outdated Information" in 90 reviews. That's a significant portion of feedback mentioning data quality problems.

One Capterra reviewer noted: "I find myself spending more time updating bad domains for prospects than I do benefiting from getting their information on the first pass."

Another frustrated user discovered their own contact information in RocketReach was 12 years out of date, despite the platform showing "Updated 4 days ago" on the profile. The skills section contained random words from an old resume like "arrow," "books," and "QuarkXpress" rather than actual relevant skills.

International data is particularly weak. Users report significantly less complete information for companies outside North America and Europe. One reviewer specifically mentioned difficulty finding leads in Japan and China, where RocketReach's coverage drops substantially.

Phone number accuracy is especially problematic. While RocketReach provides both mobile and direct dial numbers on higher-tier plans, users frequently report that these numbers are outdated, disconnected, or belong to former employees who left the company months or years ago.

Auto-Renewal Nightmare

This is the biggest red flag in user reviews. Trustpilot is flooded with complaints about aggressive auto-renewal policies. Users report being charged for annual renewals without reminder emails, and RocketReach's refund policy is notoriously strict.

One reviewer wrote: "My annual subscription was extended and I paid $561 without a single reminder that it will renew. I contacted them immediately and they said they can do nothing."

Multiple users describe it as "dark patterns" in subscription management. If you sign up, set a calendar reminder to cancel before renewal-don't rely on RocketReach to notify you.

The auto-renewal problem is particularly frustrating because many competitors send renewal reminders 30, 14, and 7 days before charging. RocketReach's silence on upcoming renewals feels deliberately designed to capture unwanted charges. When users attempt to get refunds after same-day cancellation requests, support typically refuses, citing their no-refund policy.

Some users report being unable to cancel their subscription through the platform interface, requiring them to contact support-which can take days to respond. This delay tactic ensures that monthly billing cycles complete before cancellation processes, generating additional charges.

Credit System Confusion

The distinction between "lookups" and "exports" trips up many users. Looking up a contact uses different credit allocations than exporting that contact to a CSV or CRM. Some plans advertise generous lookup limits but have much lower export caps.

Several users also complained about credits burning faster than expected, with some reporting they "ran out of credits too soon and had to upgrade mid-month."

The credit system becomes particularly frustrating during bulk operations. If you're searching for 100 contacts, you might consume 100 lookups to view their information, then another 100 export credits to download them-effectively doubling your credit consumption. For teams running high-volume outbound campaigns, this dual-credit system significantly increases the real cost per contact.

Additionally, RocketReach's pricing is frequently A/B tested and can vary by region, meaning the exact limits shown at checkout may differ from what's advertised on the pricing page. Always verify your specific monthly and annual caps before purchasing.

Customer Support

Support experiences are inconsistent. Some users praise responsive service, while others describe it as "rigid & uncooperative" with long wait times on cancellation requests and refund difficulties.

On Gartner Peer Insights, professional users generally report positive experiences with customer service, citing easy setup and helpful support teams. However, on Trustpilot and Capterra, the story is dramatically different. Users describe support as "uncooperative," slow to respond, and unhelpful when dealing with billing disputes or data accuracy complaints.

When users report obvious data errors-like incorrect job titles, wrong companies, or outdated contact information-support often responds that they "do their best" to maintain accuracy but cannot guarantee 100% correctness. When users request corrections to their own profiles appearing in RocketReach, some report their profiles being deleted entirely rather than corrected, then being told they must have deleted it themselves.

Response times for support tickets vary from same-day responses to multi-week delays, depending on the issue and plan tier. Enterprise customers report better support experiences, suggesting that RocketReach prioritizes high-value accounts over individual and small business users.

RocketReach Review Ratings Across Platforms

Here's how RocketReach scores on major review sites:

• G2: Generally positive, with high marks for ease of use (9.1/10) but complaints about data accuracy. Common positive keywords include "Contact Information," "Ease of Use," and "Accurate Data." Negative keywords prominently feature "Outdated Contacts," "Inaccurate Data," and "Limited Contact Information."
• Capterra: 4.5/5 average ease of use rating, mixed feedback on value for money. 62% of reviewers mentioning price discuss it positively, appreciating affordability compared to enterprise alternatives, while 38% find it expensive for the features provided.
• Trustpilot: Significantly more negative (1.2/5 stars), dominated by billing complaints and data accuracy issues. Reviews focus heavily on unauthorized charges, difficult cancellations, and outdated information.
• Gartner Peer Insights: Professional users generally satisfied, noting it's easy to set up with good customer service. Business users report positive ROI and time savings.
• Software Finder: 3.3/5 rating with satisfaction scores of 6/10 for value, support, and functionality.

The gap between B2B review sites (G2, Capterra) and consumer platforms (Trustpilot) is notable. Professional users who understand credit-based systems tend to be happier than individuals who expected simpler billing.

Over 80% of users on G2 rate RocketReach as valuable for their outreach efforts, particularly praising the ability to quickly find decision-makers and verify contact details. However, this enthusiasm doesn't carry over to Trustpilot, where the platform holds one of the lowest ratings in the lead generation category, primarily due to business practices rather than product functionality.

How RocketReach Compares to Top Competitors

RocketReach vs. Apollo.io

Apollo.io combines contact data with full sales engagement features including email sequences, call dialer, and analytics. While Apollo offers an all-in-one solution, users report mixed experiences with data accuracy.

Data Accuracy: RocketReach generally has better email accuracy (85%+ vs Apollo's reported bounce rates of up to 35% in some cases). However, Apollo's database of 220+ million contacts is continuously updated through user contributions.

Features: Apollo provides comprehensive sales automation, CRM functionality, email sequencing, and engagement tracking-features RocketReach lacks. If you need just contact data, RocketReach is simpler. If you want an end-to-end prospecting platform, Apollo offers more value despite accuracy tradeoffs.

Pricing: Apollo offers a generous free plan with 50 email credits monthly. Paid plans start lower than RocketReach but can become expensive as you scale. Apollo's dual credit system charges separately for emails and phone numbers, which can increase costs for multi-channel outreach.

Best for: Choose Apollo if you need integrated sales sequences and engagement tracking. Choose RocketReach if data quality and simple contact lookup are your priorities.

RocketReach vs. ZoomInfo

ZoomInfo is the enterprise heavyweight with over 400 million contacts and 110 million companies. It's considerably more expensive but offers deeper intelligence and advanced features.

Database Size: ZoomInfo's database is larger and includes more comprehensive technographic and firmographic data. RocketReach counters with strong coverage of startup and mid-market companies that ZoomInfo sometimes misses.

Pricing: This is where they diverge dramatically. ZoomInfo starts around $15,000-20,000 annually with custom pricing based on seats and features. RocketReach ranges from $468-2,988 annually for individual plans-substantially more accessible for small to mid-sized teams.

Data Accuracy: Independent testing shows RocketReach users rate contact data accuracy at 80% versus ZoomInfo's 77% on direct G2 comparisons. However, ZoomInfo provides more complete company-level intelligence and better intent data for enterprise accounts.

Intent Data: ZoomInfo excels in buyer intent signals and technographic insights, helping identify prospects actively researching solutions. RocketReach offers basic intent data only on Ultimate and Team plans, with less sophistication than ZoomInfo's offerings.

Best for: ZoomInfo suits enterprise sales organizations with complex needs and budgets over $15K annually. RocketReach is ideal for SMBs, startups, and teams prioritizing affordability over advanced features.

RocketReach vs. Lusha

Lusha is often compared to RocketReach as both focus on quick contact discovery, particularly from LinkedIn.

Pricing: Lusha starts at $22.45/month on annual billing-significantly cheaper than RocketReach's $39-48/month Essentials plan. For budget-conscious teams doing basic email prospecting, Lusha offers better entry-level value.

LinkedIn Integration: Both offer Chrome extensions for LinkedIn prospecting. Users report Lusha's extension works slightly faster, while RocketReach provides more comprehensive data points per contact.

Data Coverage: RocketReach's 700 million profile database significantly exceeds Lusha's coverage, particularly for U.S. contacts. Lusha focuses on quality over quantity with stricter verification processes.

Best for: Choose Lusha if budget is your primary concern and you're focused on LinkedIn prospecting. Choose RocketReach if you need broader coverage across multiple industries and company sizes.

RocketReach vs. Seamless.AI

Seamless.AI markets itself as a real-time search engine for contact information, emphasizing AI-powered accuracy.

Data Freshness: Seamless.AI claims to provide real-time verified data rather than pulling from static databases. In practice, users report mixed results, with some contacts being current and others outdated similar to RocketReach.

User Experience: Seamless.AI's interface can feel cluttered compared to RocketReach's cleaner design. However, Seamless offers more credits on free and lower-tier plans, making it accessible for testing.

Pricing: Seamless.AI uses custom pricing similar to ZoomInfo, making cost comparisons difficult. RocketReach's transparent pricing is more straightforward for budget planning.

Best for: Try both free plans to test data quality for your specific market. RocketReach generally delivers more consistent results, while Seamless.AI may excel in specific industries or regions.

Deep Dive: RocketReach Chrome Extension

The Chrome extension is one of RocketReach's most popular features, with over 300,000 downloads. It deserves special attention because it dramatically changes how you interact with the platform.

How the Extension Works

After installing from the Chrome Web Store, pin the RocketReach icon to your browser toolbar. When you enable "RocketReach Everywhere," an icon appears on LinkedIn profiles, company websites, and other business directories.

Click the icon while viewing a LinkedIn profile, and RocketReach instantly searches for that person's verified email, phone number, and social media profiles. The extension pulls data from RocketReach's database and performs real-time web searches to find current information.

Results appear in seconds, showing confidence ratings for each data point. Green check marks indicate verified information that has passed multiple validation tests. You can immediately copy contact details or click "Add" to save the contact to a specific list with custom tags for later use.

Extension Features

• One-click lookup: No need to manually search RocketReach's website-instant results while browsing
• Real-time validation: Email addresses are SMTP validated at the moment of lookup to ensure deliverability
• Company information tab: View firmographic details including employee count, revenue estimates, industry, and recent news
• Bulk actions: Add multiple contacts from LinkedIn search results to lists simultaneously
• Recent contacts: The "My Contacts" tab shows recently added contacts for quick review without leaving your browser
• Tag management: Organize contacts with custom tags that sync to the RocketReach web app

Extension Limitations

While powerful, the extension has drawbacks users should know:

• It consumes lookup credits from your plan allocation with each use-easy to burn through credits quickly
• Some users report the extension occasionally fails to load or shows blank screens, requiring browser refreshes
• Login sync issues can occur, forcing users to repeatedly sign in
• Search quotas apply to extension use, limiting how many contacts you can find per day even with unlimited plans
• The extension requires elevated browser permissions, raising privacy concerns for security-conscious users

Despite these limitations, most users find the extension valuable for streamlining prospecting workflows, particularly when building targeted lists from LinkedIn searches or company websites.

Industry-Specific Performance

RocketReach's data quality and coverage vary significantly by industry. Understanding these differences helps set realistic expectations.

Technology Sector

RocketReach performs best in the technology industry, where companies maintain active online presences and employees frequently update professional profiles. Coverage includes startups, mid-market software companies, and tech giants.

Email accuracy for tech contacts typically exceeds 85%, and phone numbers are more likely to be current. The platform excels at finding developers, product managers, sales leaders, and executives at technology companies headquartered in the U.S.

Healthcare and Pharmaceuticals

Healthcare data is more challenging. While RocketReach maintains strong coverage of administrative staff and executives at hospitals, pharmaceutical companies, and medical device manufacturers, finding direct contact information for physicians and clinical staff proves difficult.

Privacy regulations like HIPAA limit publicly available contact information for medical professionals. Email accuracy drops to 70-75% for clinical roles, though administrative and business development contacts perform better.

Financial Services

Banks, insurance companies, investment firms, and fintech companies are well-represented in RocketReach's database. Contact data for financial services professionals generally meets or exceeds the claimed 85% accuracy rate.

However, highly regulated roles (compliance officers, risk managers) and senior executives at large financial institutions are harder to find. These professionals typically maintain strict privacy controls on personal contact information.

Manufacturing and Industrial

Traditional manufacturing companies present mixed results. Large, well-known manufacturers have good coverage, but smaller regional manufacturers and suppliers often lack comprehensive data.

Finding procurement managers, plant managers, and operations directors requires more effort. Phone numbers for manufacturing contacts tend to route to company switchboards rather than direct lines, reducing effectiveness for cold calling.

Retail and E-commerce

E-commerce companies and online retailers have excellent coverage in RocketReach. Digital-native brands maintain active social media and professional profiles, making contact discovery straightforward.

Traditional brick-and-mortar retailers show weaker coverage, particularly for store-level managers and regional directors. Corporate headquarters staff (marketing, buying, merchandising) are easier to find than field operations personnel.

International Coverage Gaps

RocketReach's international data quality drops significantly outside North America and Western Europe:

• Europe: UK, Germany, and France have decent coverage (70-80% accuracy), but Southern and Eastern European countries lag considerably
• Asia-Pacific: Australia and New Zealand perform reasonably well, but China, Japan, India, and Southeast Asia show substantial gaps with 50-60% accuracy
• Latin America: Coverage is weak across the region, with major cities in Brazil and Mexico showing better results than secondary markets
• Middle East/Africa: Limited coverage with significant data gaps-not recommended as a primary tool for these regions

If international prospecting is critical to your business, consider supplementing RocketReach with regional data providers or tools like Cognism that specialize in EMEA markets.

Who Should Use RocketReach?

Good Fit For:

• Sales teams doing targeted outreach who can verify data manually
• Recruiters searching for candidates with LinkedIn profiles
• Small to mid-size businesses needing affordable contact data
• Teams already using Salesforce, HubSpot, or Pipedrive
• U.S.-focused prospecting (strongest data coverage)
• Individual contributors who need quick contact lookups without complex workflows
• Startups and agencies with limited budgets compared to enterprise alternatives
• Teams comfortable with credit-based pricing models

Not Ideal For:

• High-volume cold emailers who need pristine deliverability (85% accuracy means 15% bounce risk)
• International prospecting (especially outside North America/Europe)
• Budget-conscious users who might forget to cancel before renewal
• Teams needing phone numbers as primary contact method (60% fill rate limits effectiveness)
• Anyone who values transparent, hassle-free billing
• Enterprise organizations requiring advanced intent data, technographics, and deep account intelligence
• Compliance-sensitive industries that need guaranteed data accuracy and provenance documentation
• Teams wanting integrated sales engagement with sequences, dialers, and analytics

RocketReach Alternatives Worth Considering

If RocketReach's issues are dealbreakers, here are some alternatives:

Lusha - Starts at $22.45/month with faster LinkedIn integration. Better for budget-conscious teams who primarily need email lookups. Check our Lusha pricing breakdown for details.

Apollo.io - All-in-one platform with CRM, sequences, and contact data. More features but users report higher bounce rates (up to 35% in some cases). Best for teams wanting integrated outreach tools. Free plan available with 50 monthly email credits.

ZoomInfo - Enterprise-grade option starting around $15K/year. Better technographic data and intent signals, but dramatically more expensive. Only makes sense for larger sales orgs with dedicated operations teams.

Clay - Waterfall enrichment that pulls from 75+ data sources. More complex setup but often more accurate since it cross-references multiple providers. Best for technical teams comfortable with spreadsheet-style workflows.

Seamless.AI - Real-time contact search with AI-powered verification. Custom pricing makes cost comparisons difficult, but offers generous credits on free plans for testing. Interface can feel cluttered compared to RocketReach.

Cognism - Strong international coverage, particularly for EMEA markets. Phone-verified mobile numbers with significantly higher accuracy than RocketReach's 60% fill rate. Better for teams prioritizing call-based outreach.

Hunter.io - Domain-based email finder that's simple and affordable. Limited to email addresses (no phone numbers), but excellent for finding contact patterns at specific companies. Free plan includes 25 monthly searches.

Clearbit - Real-time data enrichment focused on inbound leads rather than outbound prospecting. Integrates directly with forms and CRMs to append company and contact data automatically. Different use case than RocketReach but worth considering for inbound-focused teams.

Best Practices for Using RocketReach Effectively

If you decide RocketReach fits your needs, these strategies maximize your investment:

Start with the Free Plan

Use the 5 free monthly lookups to test data quality for your specific target market before purchasing. Search for contacts you already know to verify accuracy, then try finding new prospects in your ICP.

Set Renewal Reminders Immediately

After subscribing, create calendar reminders 60, 30, and 7 days before your renewal date. Don't rely on RocketReach to notify you-multiple users report being charged without warning.

Track Credit Usage Weekly

Monitor your lookup and export credit consumption to avoid mid-month shortages. The credit counter in your account dashboard shows remaining balances for each credit type.

Verify Emails Before Sending

Even with RocketReach's verification, run exported lists through a dedicated email validation tool like Findymail before sending campaigns. This extra step protects sender reputation and reduces bounce rates below 3%.

Combine Multiple Data Sources

Use RocketReach as one input in a waterfall enrichment strategy. Check RocketReach first, then fall back to Apollo, Hunter, or Clay for contacts not found. This multi-source approach improves overall coverage.

Focus on U.S. Contacts

If your prospecting includes international targets, prioritize U.S.-based contacts in RocketReach and use regional specialists (Cognism for Europe, local providers for Asia) for international markets.

Leverage the Chrome Extension Strategically

Use the extension for high-value individual lookups rather than bulk list building. This preserves credits while giving you instant access to priority contacts discovered during research.

Organize with Tags

Create a tagging system for contacts based on buying stage, industry, priority level, or campaign. Tags sync between the extension and web app, making list management more efficient.

Request Missing Data

When you find a contact with incomplete information, submit a data request through RocketReach. While not as robust as SalesIntel's research-on-demand, RocketReach sometimes fulfills requests within days.

The Bottom Line: Is RocketReach Worth It?

RocketReach is a legitimate tool that works well for what it's designed to do-finding contact information quickly with decent accuracy for U.S.-based prospects. It's notably cheaper than enterprise alternatives like ZoomInfo and easier to use than many competitors.

However, the auto-renewal policies are genuinely problematic, data accuracy is inconsistent (especially internationally), and the credit system has hidden complexity that catches users off guard.

My recommendation: Start with the free trial (5 lookups, no credit card required) to test data quality for your specific target market. If results are good, consider an annual plan for the best per-lookup value-but immediately set a calendar reminder 30 days before renewal.

If you're doing serious cold outreach at scale, pair RocketReach with a dedicated email verification tool to clean your lists before sending. The claimed 85% accuracy means 15% of your contacts could bounce, which is enough to damage sender reputation on high-volume campaigns.

For sales teams in the U.S. market with straightforward prospecting needs, RocketReach delivers solid value at mid-tier pricing. For international teams, enterprises requiring advanced intelligence, or anyone who needs ironclad billing practices, explore alternatives that better match your requirements.

Try RocketReach Free

For teams prioritizing data accuracy above all else, you might also want to explore tools like Findymail for email verification or Clay for multi-source enrichment.

Frequently Asked Questions

Is RocketReach legit?

Yes, RocketReach is a legitimate company founded in 2016 with a large user base including 95% of S&P 500 companies. However, "legit" doesn't mean perfect-data accuracy issues and billing complaints are real concerns you should factor into your decision. Read our full Is RocketReach legit analysis for more details.

How accurate is RocketReach data?

RocketReach claims 85%+ accuracy with 98% deliverability on A-grade verified emails. Real user experiences report anywhere from 5-30% bounce rates depending on industry, geography, and contact type. U.S. data tends to be more accurate than international records. Phone number accuracy is lower, with a 60% fill rate for direct dials.

Can I cancel RocketReach anytime?

Monthly plans can be canceled before renewal. Annual plans are more problematic-multiple users report difficulty getting refunds after auto-renewal charges. The cancellation process may require contacting support rather than using a self-service option. Read the terms carefully and set calendar reminders well before renewal dates.

Does RocketReach have a free plan?

Yes, there's a free tier with 5 lookups per month (no credit card required). It's enough to test data quality but not for serious prospecting. The free plan includes access to the Chrome extension and basic search features, making it useful for evaluating whether RocketReach meets your needs before purchasing.

Is RocketReach better than Apollo?

It depends on your priorities. RocketReach generally has better data accuracy (5-10% vs up to 35% bounce rates on Apollo). Apollo offers more built-in features like sequences and CRM. RocketReach is better for clean data; Apollo is better for all-in-one functionality. Apollo also provides a more generous free plan with 50 email credits monthly.

How does RocketReach find contact information?

RocketReach aggregates data from over a dozen public sources including company websites, social media platforms, professional directories, government databases, and business listings. The platform uses web crawlers, predictive algorithms, and AI to process and validate this information, organizing it into searchable profiles. Data is continuously updated, with over 85 million profiles refreshed monthly.

What's the difference between lookups and exports?

A lookup occurs when you search for and view a contact's information in RocketReach. An export happens when you download that contact to a CSV file or send it to your CRM. Most plans count these separately, so accessing and using a single contact can consume two different types of credits. Always check both your lookup and export limits when evaluating plans.

Does RocketReach integrate with my CRM?

RocketReach integrates with major CRMs including Salesforce, HubSpot, Pipedrive, and others through direct integrations or via Zapier. The Chrome extension can push contacts directly to these systems, and bulk export features allow CSV uploads. However, some users report syncing issues and missing contact fields that require manual corrections.

Can I get a refund if I'm not satisfied?

RocketReach's refund policy is strict. Multiple users report being denied refunds even when requesting cancellation on the same day as an unwanted charge. The company generally does not offer refunds for auto-renewed subscriptions, regardless of usage. This makes the free trial critical-thoroughly test the platform before committing to a paid plan.

How does RocketReach pricing compare to competitors?

RocketReach sits in the mid-range pricing tier. It's more expensive than budget options like Lusha ($22.45/month) but significantly cheaper than enterprise platforms like ZoomInfo ($15K+/year). Compared to Apollo.io, RocketReach's pricing is higher for basic plans but offers better data accuracy. For pure contact lookup without sales engagement features, RocketReach provides reasonable value for U.S.-focused prospecting.