Printify Cost: The Real Numbers You Need to Know

Printify's pricing can be confusing at first because there are multiple cost layers: subscription plans, product base costs, shipping fees, and potential extras. I'll break down each one so you can actually calculate your profit margins before committing.

The short answer: Printify is free to start with, but you'll pay $7-15 per t-shirt (depending on print provider), plus $3-8 for shipping, plus an optional $29/month Premium plan that saves you up to 20% on products.

Printify Subscription Plans

Printify offers three pricing tiers:

Free Plan ($0/month)

This is where most people start, and honestly, it's enough for many small sellers. You get:

The catch? You pay full product prices. No discounts.

Premium Plan ($29/month or $24.99/month billed annually)

This is where Printify starts making sense for anyone doing consistent volume. The Premium plan gives you up to 20% off on most products, which can add up fast.

Here's the math: If you're selling around 15-20 items per month, the discount savings typically offset the $29 subscription fee. For higher volume sellers, it's a no-brainer.

Premium also includes:

The annual billing option ($299/year) saves you about 14% compared to monthly billing.

Enterprise Plan (Custom Pricing)

If you're processing 10,000+ orders per day, you can contact Printify for custom pricing. This gets you additional product discounts, custom API integrations, dedicated support, and early access to new features.

Most readers here won't need this, but it's good to know the ceiling exists.

Product Base Costs (The Biggest Variable)

Here's where Printify costs get interesting. Unlike Printful, which owns their own facilities, Printify connects you with multiple print providers worldwide. This means prices vary significantly by provider.

Some real examples:

T-Shirts

The popular Bella+Canvas 3001 Unisex Jersey T-Shirt ranges from $7.95 to $10+ depending on which print provider you choose. With Premium, that drops to around $7.95 or lower from the cheapest providers.

Total cost per shirt (including shipping) typically lands between $10-15 before your markup.

Stickers

Kiss-cut stickers start around $1.39 ($1.07 with Premium). But watch the shipping—it's $3.99 for the first item in the US, which makes stickers only profitable in bundles.

Other Products

Printify's catalog has 800+ items, and prices vary wildly. Always check multiple print providers for the same product—you might find $3-4 differences for the same item.

Shipping Costs

Shipping is separate from product costs, and it varies by:

For US domestic shipping on t-shirts, expect $4-5 for standard delivery. International runs $7-15 depending on destination.

Note: There's currently a $0.40 surcharge on all US-bound orders during peak season (October through January).

Printify offers Express Delivery for $7.99 on select products (Bella+Canvas 3001 and Gildan 5000 t-shirts), which gets orders delivered in 2-3 business days. Standard shipping takes 2-5 business days domestically.

Pro tip: If you're offering free shipping, bake these costs into your product prices. Most print-on-demand sellers add $5-8 to retail prices to cover "free" shipping.

Hidden Costs to Watch For

A few things that catch new sellers off guard:

Shutterstock Images

Printify integrates with Shutterstock for design assets. Images start at $0.99, with premium designs at $1.49 each. You only pay when you actually sell a product using that design.

Second Print Location

For DTG (direct-to-garment) printing, one print area is included. Some products charge extra for additional print locations or all-over printing.

Heather Colors and Large Sizes

Certain colors (like heather shades) and plus sizes often have higher production costs. Always check variant pricing before committing.

Platform Fees

Don't forget your sales channel takes a cut too. Etsy charges listing fees and transaction fees, Shopify has its monthly cost, etc. Factor these in when calculating margins.

Calculating Your Actual Profit

Here's a realistic example for a t-shirt sale:

Cost TypeAmount
Product base cost (Premium)$7.95
Shipping (US)$4.75
Printify Premium (spread across 20 sales)$1.45
Platform fees (est. 8%)$2.00
Total Cost$16.15

If you sell that shirt for $24.99 with "free" shipping, your profit is about $8.84 per sale. That's roughly a 35% margin—decent for print-on-demand.

Is Printify Premium Worth It?

Quick math: If you're selling 10+ items per month, Premium pays for itself through product discounts. At 20 sales per month with an average $2 savings per item, you're saving $40/month on a $29 subscription.

If you're doing fewer than 10 sales per month, stick with the free plan until you scale up.

Printify vs Printful: Cost Comparison

Printify is generally cheaper than Printful because:

The tradeoff? Printful offers more consistent quality since they control their own facilities. Printify's quality varies by provider.

For a deeper comparison, check out our Printify vs Printful breakdown.

Bottom Line

Printify's cost structure works well for budget-conscious sellers willing to do some homework on print providers. The free plan is genuinely usable, and Premium makes sense once you're moving consistent volume.

Expect to spend $10-15 total cost per t-shirt (including shipping), leaving room for $8-12 profit at standard retail pricing. That's competitive with other POD platforms.

Try Printify Free →

For more details on specific product pricing, see our full Printify Pricing guide or read our Printify Review for the complete platform breakdown.