Closely Pricing: Full Breakdown of Plans, Costs, and What You Actually Get
Closely is a LinkedIn automation tool that combines outreach automation with email campaigns, AI personalization, and lead finding. If you're looking at Closely for your sales prospecting, you need to understand their pricing model—because it's not as straightforward as a simple monthly fee.
Here's what you need to know about Closely pricing before you commit.
Closely Pricing Overview
Closely uses a credit-based pricing model, which can get confusing. Here's the current breakdown:
- Starter Plan: $49/month – Entry-level for individuals getting started
- Growth Plan: $127/month – Best for mid-sized teams managing multiple accounts
- Team Plan: $237/month (minimum 3 seats) – For collaborative sales teams
- Unlimited Plan: $999/month – Enterprise-level with full features
- Custom/Enterprise: Up to $350/month for custom solutions
There's also an All-in-One plan option that bundles Senders and Credits together for better value if you're using both LinkedIn and email campaigns heavily.
The Annual Commitment Problem
Here's something important that trips people up: Closely's Solo plan is $708 per year, and you can't pay monthly for it. That's right—you have to pay the full amount upfront. For small business owners and startups, dropping $708 before you've even tested the tool properly is a significant risk.
This annual-only structure is a big deal because many competitors let you pay month-to-month. If you're not sure Closely is right for you, that upfront commitment can sting.
What's Included in Each Plan
Closely's pricing is based on the number of LinkedIn accounts you're managing, plus you get bonus credits for emails, phone lookups, and AI personalization features. Here's what the plans typically include:
- LinkedIn automation: Connection requests, profile visits, follow-ups, message sequences
- Email campaigns: Connect Gmail or Outlook, launch sequences with variables and tracking
- AI personalization: Generate 1-to-1 messages using profile and company data
- Lead finder: Access to a database of 100M+ contacts with emails and phone numbers
- Email verification: Built-in validation to protect deliverability
- Unified inbox: Manage LinkedIn DMs, InMails, and email replies in one place
- CRM integrations: HubSpot native integration, plus webhooks for Salesforce, Pipedrive, and Zoho
- Dedicated residential proxy: Each seat includes a proxy to protect your LinkedIn account
Team Plan Specifics
If you need to run outreach for multiple team members, the Team plan starts at $237/month with a minimum of 3 seats. This includes multi-user management, team collaboration tools, and a shared inbox.
For agencies, Closely offers white-labeling options. These are included in the Unlimited plan ($999/month) or available as an add-on to Team plans for an extra $300/month. That white-label feature lets you rebrand the outreach as your own—useful if you're running LinkedIn automation as a service for clients.
The Lifetime Deal Option
Closely has offered lifetime deals through AppSumo, sometimes as low as $59 for lifetime access. If you can catch one of these deals, it's obviously much better value than the standard subscription. The AppSumo deal typically includes lifetime access to the Personal Plan with all future updates.
However, lifetime deals come with limitations. They're usually for the basic tier, and if you need team features or high-volume credits, you'll still need to upgrade or stack codes.
How Closely Compares on Price
Let's be real: Closely isn't the cheapest LinkedIn automation tool out there. Competitors like Dux-Soup start at just $14.99/month, and tools like Expandi charge a flat $99/user/month.
Where Closely tries to differentiate is the multichannel approach—combining LinkedIn and email in one platform with AI personalization. If you'd otherwise be paying for separate tools for LinkedIn automation, email outreach, and a lead database, Closely's bundled approach might make sense.
But if you only need LinkedIn automation? There are cheaper options. Tools like Reply.io or Lemlist also offer multichannel capabilities worth comparing.
The Learning Curve Factor
Some users report that Closely has a steep learning curve when setting up advanced features. The workflows take time to master, and the setup isn't straightforward. If you're paying $49-127/month and spending weeks figuring out how to use the tool effectively, that's time (and money) you're burning.
Closely does have a 4.6/5 rating on G2 with a 9.2 ease-of-use score, so most people do get the hang of it eventually. Just factor in some ramp-up time before you're running at full capacity.
What Actually Works Well
Based on user reports, here's where Closely earns its price tag:
- AI personalization: The AI-generated messages can achieve 35% higher response rates compared to generic outreach
- Safety features: Dedicated proxies, smart activity limits, and gradual account warmup help protect your LinkedIn account from restrictions
- Multichannel approach: Managing LinkedIn and email from one dashboard saves time jumping between tools
- Real-time analytics: Track campaign performance, A/B test copy, and see what's working across your team
Users report 3x more connections with qualified decision-makers and 52% higher engagement rates. They also claim the automation saves about 15 hours per week on manual outreach tasks.
What Sucks About Closely
No tool is perfect. Here's the honest downside:
- Price: Relatively expensive compared to LinkedIn-only automation tools
- Annual commitment: The Solo plan requires paying $708 upfront—no monthly option
- Technical issues: Reports of occasional glitches and bugs
- Integration delays: Some promised integrations (like Salesforce and Pipedrive native connections) have been "coming soon" for a while
- LinkedIn limits: You still need to stay within LinkedIn's usage limits to avoid account restrictions—no tool can fully protect you here
Is Closely Worth the Price?
Closely makes sense if you:
- Need both LinkedIn and email automation in one platform
- Want AI-powered message personalization at scale
- Have the budget for $49-127+/month
- Are willing to commit to at least annual billing on some plans
- Value CRM integrations (especially HubSpot)
Closely probably isn't worth it if you:
- Only need basic LinkedIn automation
- Want to test month-to-month before committing
- Have a tight budget under $50/month
- Need immediate integrations with Salesforce or Pipedrive
Alternatives to Consider
Before you decide, check out these alternatives:
- Expandi: $99/user/month flat rate, focused on LinkedIn automation with strong safety features
- Lemlist: Adds personalized visuals and multichannel campaigns
- Reply.io: Solid multichannel option with CRM integrations
- Waalaxy: Beginner-friendly with a freemium plan, paid plans start around €56/month
- Dux-Soup: Budget option starting at $14.99/month for browser-based automation
For more B2B outreach tools, check out our guides to CRM for small business and best CRM software to round out your sales stack.
Bottom Line on Closely Pricing
Closely pricing starts at $49/month for basic access, with most teams paying $127/month or more for the features they actually need. The annual-only billing on some plans is annoying, and the credit-based system takes some getting used to.
If you're running serious LinkedIn outreach and want email baked into the same tool, Closely delivers solid value. If you're just dipping your toes into LinkedIn automation, start with something cheaper and graduate to Closely when you're ready to scale.
The safest move? Start with their free trial to test the interface and see if the workflow clicks for your team before dropping the annual commitment.