How Much Does Canva Cost? Full Pricing Breakdown
Let's cut to the chase: Canva has a free plan that's actually usable, a Pro plan at $15/month ($120/year), and a Teams plan at $10/user/month ($100/user/year with a 3-user minimum). There's also an Enterprise tier with custom pricing for large organizations.
But pricing alone doesn't tell you which plan you need. Here's the complete breakdown of what you get at each level and whether the upgrade is worth it for your situation.
Canva Pricing at a Glance
| Plan | Monthly Cost | Annual Cost | Best For |
|---|---|---|---|
| Canva Free | $0 | $0 | Casual users, testing the platform |
| Canva Pro | $15 | $120 ($10/mo) | Freelancers, solo creators, small business owners |
| Canva Teams | $10/user | $100/user | Marketing teams, agencies, collaborative work |
| Enterprise | Custom | $2K-$30K+ | Large organizations needing SSO & compliance |
One important note: Canva raised its Teams pricing significantly in late 2024. The increase was controversial (up to 300% for some users), though they added more AI features to justify it. If you're an existing Teams subscriber, your pricing may differ from new sign-ups.
What You Get With Canva Free
Canva Free is genuinely useful—not just a teaser to get you to upgrade. You get access to over 2 million free templates, 5GB of cloud storage, and basic AI tools with limited credits (about 50 uses for Magic Write and Magic Media).
The free plan includes:
- Drag-and-drop design editor
- 100+ design types (social posts, presentations, letters, etc.)
- Access to millions of free stock photos, graphics, and fonts
- Basic export options (PNG, JPG, PDF)
- Limited AI features
The catch: Premium templates and elements have a crown icon, and you'll see them everywhere. It's tempting by design. You also can't export with transparent backgrounds or access the background remover tool—two features that alone drive many users to upgrade.
If you're making occasional social media graphics or simple presentations, Free works fine. Once you're designing regularly or need brand consistency, the limitations get annoying fast.
Canva Pro: $15/Month or $120/Year
Canva Pro is where the platform actually shines. At $15/month (or $10/month if you pay annually), you unlock premium features that save serious time.
Key Pro features include:
- 140+ million premium stock photos, videos, and audio tracks
- 610,000+ premium templates
- Background remover (one-click magic)
- Magic Resize to instantly adapt designs for different platforms
- Brand Kit with up to 1,000 saved brand identities
- 1TB cloud storage
- 500 monthly AI credits for Magic Write and 500 for AI image generation
- Transparent background exports and SVG downloads
- Content planner to schedule posts to 8+ platforms
- 24/7 priority support
Is Pro worth it? If you're creating designs more than once or twice a week, absolutely. The background remover alone would cost $10/month from other tools. Add the stock photo library (which replaces expensive stock subscriptions) and Magic Resize, and you're looking at solid value.
For a deeper look at what separates the plans, check out our Canva pricing breakdown. And if you're looking for deals, see our Canva discount guide.
Try Canva Pro free for 30 days →
Canva Teams: $10/User/Month (3-User Minimum)
Canva Teams costs $10 per user per month, or $100 per user annually. There's a 3-user minimum, so you're looking at least $300/year to get started.
Teams includes everything in Pro, plus:
- Real-time collaboration with comments and live editing
- Admin controls (assign roles, limit access, control publishing)
- Design approval workflows
- Shared brand kits and asset libraries
- Shared folders for team organization
- Usage insights to track design activity
- 1TB storage per team member
The Teams plan makes sense when you have multiple people creating content and need brand consistency across the organization. The approval workflows prevent off-brand designs from going live, and shared brand kits mean everyone uses the right logos and colors.
The price hike controversy: In late 2024, Canva bumped Teams pricing dramatically for existing customers—in some cases from $180/year to $500/year for a 3-person team. They attributed this to new AI features like Magic Design and Magic Media. If you're on an older plan, expect your renewal price to increase significantly. Canva now promises 60 days notice before any future price changes.
Canva Enterprise: Custom Pricing
Enterprise plans range from roughly $2,000 to $30,000+ annually depending on organization size and needs. You'll need to contact sales for a quote.
Enterprise adds:
- Single sign-on (SSO) and SCIM provisioning
- Advanced security and compliance controls
- Multi-team management under one account
- Dedicated Customer Success Manager
- Custom onboarding and training
- API access for custom integrations
Unless you're at 100+ users or have specific compliance requirements (HIPAA, SOC 2, etc.), you probably don't need Enterprise.
Free Plans for Education and Nonprofits
Here's where Canva gets genuinely generous:
Canva for Education gives K-12 teachers and students free access to Teams features. If you work in education, this is essentially free premium access worth $1,200+ annually. You need a .edu email or educator verification.
Canva for Nonprofits provides free Teams access for up to 50 users at registered nonprofit organizations. That's up to $5,000/year in value. You'll need to apply and prove your nonprofit status.
If you qualify for either program, stop comparing plans and just apply. It's that simple.
Ways to Save on Canva
A few strategies to reduce your Canva costs:
1. Pay annually: The annual plan for Pro saves you $60/year compared to monthly billing. That's essentially two months free.
2. Use the 30-day free trial: Both Pro and Teams offer 30-day trials. Use this to actually test whether you need the premium features before committing. Just remember to cancel before the trial ends if you decide against it.
3. Check nonprofit/education eligibility: Even if you think you don't qualify, it's worth checking. Some organizations that aren't traditional nonprofits still meet Canva's criteria.
4. Share a Teams plan: At $100/user/year with a 3-user minimum, sharing with colleagues can actually be cheaper per person than individual Pro subscriptions if you have at least 2 other people who need access.
For more ways to save, visit our Canva coupon page for current offers.
Canva vs. The Competition: Cost Comparison
How does Canva stack up against alternatives?
- Adobe Express: Starts at $9.99/month. Similar template-based approach but fewer AI tools and smaller template library than Canva.
- Adobe Photoshop: $22.99/month. Much steeper learning curve and overkill for most Canva use cases, but better for professional photo editing.
- Figma: $12/month per editor. Better for UI/UX design and complex collaborative projects, worse for quick marketing graphics.
- VistaCreate (Crello): $10/month. Smaller template library than Canva but similar functionality.
For non-designers creating marketing content, social graphics, and presentations, Canva remains the best value. It's easier to learn than Adobe products and has a larger template library than most competitors.
If you're weighing your options, our Canva alternatives guide covers the full landscape.
Is Canva Pro Worth the Cost?
Here's my honest take after using Canva extensively:
Canva Free is enough if:
- You create designs occasionally (less than weekly)
- You don't need brand consistency
- You're fine with basic export options
- You can work around not having transparent backgrounds
Upgrade to Pro if:
- You design regularly (multiple times per week)
- You need the background remover
- You want consistent brand elements across designs
- You're tired of searching for stock photos elsewhere
- You need to resize designs for multiple platforms
Go with Teams if:
- Multiple people create content for your brand
- You need approval workflows before publishing
- Brand consistency across team members is critical
- You want centralized billing and admin controls
At roughly $10/month (annual Pro pricing), Canva pays for itself if you'd otherwise spend time searching for stock photos or money on individual stock image purchases. A single stock photo can cost $10-50 elsewhere, so heavy users recoup the subscription cost quickly.
Bottom Line
Canva's pricing is straightforward once you cut through the marketing. Free works for casual use. Pro at $120/year is solid value for regular creators. Teams at $100/user/year makes sense for collaborative work but has become pricier after the 2024 increases.
The 30-day free trial for Pro removes the risk. Try it, see if the premium features actually save you time, and decide from there.
Start your free Canva Pro trial →
Want to learn the platform before paying? Check out our Canva tutorial or how to use Canva guide.